What would a 144% increase in sales do for you?
Using videos in your marketing literally makes the difference between average cash flow businesses and revenue growth businesses that give you independence and freedom...
But… is it truly possible?
Like most people, Jane had doubts. She’d heard it all before! Big promises that amount to little more than hot air.
And besides, how would she use video? Isn’t it expensive? Don’t you have to get experts to do it for you… and what about sales scripts… where do you get copywriters to write them?
She thought she’d have to spend days and weeks learning something new…
Its time she just didn’t have.
A common belief among business people is that you need to be a great net-worker, coach, entrepreneur or consultant… or work like a person possessed, before you can generate your first five or six-figure monthly income.
Another belief is that you need to spend 100’s or 1000’s of hours slaving away trying to get your value message out to enough people before you make in a month what most people make in a year.
Not to mention the many sleepless nights you have trying to figure out what the next step is for you.
While the importance of being a great net-worker, funnel designer, pod-caster, presenter, speaker, coach, consultant, font of wisdom, or service provider can’t be overstated…
… in reality, none of these skills lead directly to increased conversions, sales and growth revenues.
And that’s where the problem lies for most business people… they’re great at what they do, but it’s low revenues and inconsistent that cause the most heart break and angst.
The fact is that in the current age of social media, nothing leads more directly to sales than video.
It doesn’t matter how good you are at what you do, if you can’t directly persuade enough people to buy from you… your revenues stagnate or slowly diminish.
(HubSpot Research Report… Content Trends Global Preferences)
Let me tell you about Jane… a struggling business owner
Jane had a business… or what she thought was a business… but she didn’t have many customers. In reality; what she had was little more than a hobby of ideas about being a business.
If you don’t have an increasing number of customers… you don’t have a business… you have a stress making mechanism that keeps you awake with worry.
Even thought she was good at helping people, Jane didn't take marketing seriously as she needed to. It meant she couldn’t persuade or influence enough new customers to buy from her.
In simple terms… Jane was failing because she wasn’t communicating her true value to enough people.
She was doing a lot of free stuff, but she hated being taken advantage off. People picking her brains but never committing to her service.
What really scared her was the thought of being underpaid and over worked… and then retired on a pension.
All she wanted was to be paid her true worth… her true value.
If you work hard at what you do, why not get paid what you’re true worth instead of just scraping by and making ends meet… right?
If you don’t have as many clients as you’d like… and if you struggle with the idea of getting more people to buy from you… there’s a fair chance you might be lacking a particular skill.
Perhaps it’s the ability to persuade… or the ability to influence decision making… or the ability to lead a person’s thinking to the point of desire satisfaction.
In my 20 years of helping entrepreneurs build serious cash flow businesses… the #1 reason for failure… “is the inability to communicate their true value to enough new customers”.
While there can be many reasons why you might struggle with cash flow, ineffective communication to your ideal customer is top of my list.
She was desperately tired of struggling… her internal voice cried out for “space” just for her.
She was weary from overwhelm, drained by confusion and disheartened by results being the same at the end of the year as they were at the beginning.
She’d didn’t want to keep working until pension age and retire on a little over four hundred dollars per week.
But she knew that if she kept going the way she was… she could kiss any thoughts of an independent financial future goodbye.
Although Jane had doubts about using video as a marketing tool… when she looked into her future… the dread of a lifestyle on the pension spurred her into action.
On a positive note, Jane realised that it was Neil Patel, co-founder of NP Digital, citing the 144% increase in product sales above. He’s a digital marketing entrepreneur and one of the most respected people in the industry.
Jane realised she needed quality marketing… to help transform her hobby idea into a thriving business with freedom revenues.
And her research revealed that increasingly, its high conversion video that’s the driver of higher revenues.
But rather than buy the next shinny program full of promise, Jane decided to change something in her mind first.
And because she was running out of time, she wanted to make sure she could give herself every chance of succeeding.
Up until this point, Jane had a somewhat downcast internal voice guiding her decisions. It wasn’t a huge one… but it made her “not bother” when it came to learning new things because she didn’t believe that much would change for her.
She didn’t believe that she had what it takes to make a lot of money, and even if she did… she thought it would take too much time.
… and she knew that she’d have to shift some old beliefs to do it!
She decided that her financial future was worth more than the beliefs that held her back.
She immediately set about designing messages to remind her of what was important… wrote them on post it notes and placed them where she could see them every day.
“There’s an important shift in perspective I need to make before I can double my revenue in a short period of time!”
“I am worth so much more than the stress of always needing to find extra bits of money”…
“I’ll feel proud because I’m learning something new… even if I don’t make millions”…
“My independent future is more important than the amount of work it takes to get me there”…
“With the right marketing system, I can achieve the 144% increase in sales Neil Patel speaks of.”
Everyday Jane choose one of these messages as her daily motivational theme to help her move beyond her contracting financial results.
The further you move into the 2020, the more your ability to persuade and influence is going to depend on video.
If you want predictable revenue growth, if you want more exposure and higher conversions… there’s no substitute to the low-cost high benefit medium of video.
In terms of generating higher revenues, the truth is that you don’t need to be a great net-worker, coach or consultant in order to generate your first five or six-figure monthly income.
And you don’t need to slave away for 100’s or 1000’s of hours before you make in one month what most people make in a year.
Increasing your sales and revenues with video is easier than you might believe.
But if you believe that it’s not possible for you… or that you need to slave away at net-working… or be some sort of guru…
…maybe its these beliefs that are holding you back!
…maybe it’s why your revenues are not being generated as effectively or consistently as you’d like.
In reality, you don’t have to slave away at anything. You don’t have to be a networking superstar, and you don’t have to be a guru…
I’m not trying to make these things wrong or diminish their importance.
All I’m saying is that these skills are not the only Pathway To Prosperity.
I made my first million in sales without being a net-worker, without being a “known” and without being a guru… in fact, because I'm an introvert, I was lousy at them.
And I didn’t have to spend 100’s and 1000’s of hours slaving away…
The only decision you need to make is between “not knowing” and “knowing”.
It’s an important choice…
Videos help you generate leads with people because you can design them to showcase the real value you offer.
But if you’re not using video, you’re not sharing your value with an increasing number of people.
And instead of constantly growing your revenues, they slow down and plateau.
Simply put, you’re out marketed by those who use video.
But with video, and a few simple template scripts to follow, you can do as Neil Patel suggests… increase your sales’ conversions by 144%.
One of the reasons why video works so well as a medium for persuasion is because more people prefer “watching” to “reading”.
The more Jane investigated the potential of video, the more she began to recognise the enormous possibilities for increasing her sales and revenues.
So, she decided to learn everything she could because financial independence meant she could have a lifestyle that gave her certainty, confidence and choice.
By using an easy to learn video marketing system, Jane got the basic concepts down in no time. She was up and running with a system that started producing higher levels of engagement and more customers in little over a week from starting.
High conversion video transformed her business from unpredictable revenues to predictable growth and lifestyle freeing revenues.
No other skill in business has the revenue generating potential of video, yet it’s the one skill most business owners fail to take seriously.
A 144% increase in your sales…
What you could do with the extra money.
More than doubling the income you’re getting now!
This is exactly what Jane was working towards.
It’s more important than any other sales medium.
Video has shifted from a sales option, to an absolute must.
Nothing can match it as a means of storytelling, conveying your value and marketing the benefits of what you do for your clients.
And because video drives revenue growth, in the years to come, as a serious entrepreneur, you must use video if you want to reach higher income goals.
Video creation is rapidly becoming a skill that’s driving revenues of successful entrepreneurs all over the world...
It’s thought that video sales will drive the revenues of every successful business moving into the 2020’s and beyond.
Of the four multimillion-dollar businesses I’ve built over the years, the use of video gave me the fastest results. It’s the most important skill I’ve learned.
And, as you’ll see below… there’s good reason to be optimistic about the future.
In an age of distraction and increasing busyness that competes for your attention and time… there’s no higher currency for a businessperson than engagement.
With digital media… engagement is everything and engagement means videos.
Nothing engages quicker than video. Consumers would rather watch 2 minutes of video than read 15 minutes of text.
And as an audio/visual species, humans are attracted to videos more than any other form of digital communication because we find video more engaging and entertaining than text.
Our brains find visual content easier to process than written text and we can remember visual imagery easier than written text.
Engagement means eyes on your videos, eyes on your web pages, and eyes on you. Engagement means increased opportunities to offer your value and increase your revenues.
But if you’re the sort of person who dreads being in front of a camera… or the idea of learning how to use video… don’t worry because there is a solution.
There’s lots of inexpensive software programs that do all the work for you.
I’ll teach you 5 different ways to use video where you don’t have to be on camera.
All you need is an easy way to get videos to work quickly and effectively for you. And that’s exactly what you’re about to learn.
At the risk of boring you with a few stats… even a quick glance at these stats will show you the importance of using video in your sales processes.
I will move you from “not knowing” to “knowing”!
If you’re concerned about things being too technical… or that you always need to be face to camera… or that videos will take too long to produce.
I want to put your mind at rest.
Creating sales videos is not about creating short films you might submit to short film festivals. Most of them can be created on your computer with a few mouse clicks.
All you need is the right formula to follow, and you can quickly improve your ability to influence and persuade.
And… to make sure you get the best start possible; I’ll give you my highest ever revenue generating sales copy template.
It has produced 7 figures, multiple times.
In fact, I’ll give you three of my best performing sales and copy templates that you can easily turn into video scripts.
They come with step by step instructions and examples… all you do is craft your copy and core marketing message via each of the steps in the templates.
It can’t get any easier than that!
And if you join me at “Master Of Video Sales”… our 2 day hands-on workshop, we’ll complete one of the templates for your particular “ideal customer”.
With guidance and a high conversion template to follow, your videos can start earning revenue for you in a matter of days.
For those of you comfortable with face to camera videos, by presenting yourself on video… you’re instantly seen as an authority because you’ve stepped out of your comfort zone.
Most people fear being judged when speaking in public.
So, when you speak in public, your authority positioning skyrockets because you’re recognised as a person who has overcome the #1 fear for most people… speaking in public.
Communicating how you help people achieve the solutions they want… and presenting your ideas clearly and openly is a critical component of your success.
Speaking on video can quickly help you grow your business, advance your revenues, and promote ideas that move your ideal clients to action on issues that affect them directly.
Videos expose you to new customers by increasing the penetration of your core message with those who need to hear it the most. It also increases the amount of time your core messages work for you.
Videos can keep working for years… the number of new clients I get from three and four-year-old videos… adds significant monthly revenues to my business.
With text… people never hear your voice, never see your eyes or facial expressions. This deprives you of using the most important human trust building mechanism… “Your Eyes”.
Eye contact is fundamental basis of trusting relationships. Audiences are more likely to trust and respect you when your eyes indicate a communication openness.
Eye contact promotes confidence and conveys an assured, ‘you can trust me message’.
Entrepreneurs in the business of helping people satisfy desires with valuable solutions… and who use video on social media and other platforms… generally earn more because they’re able to charge premium fees for the services they offer.
The absence of this skill means that revenues plateau and fail to reach the levels that give you more control, certainty and predictability over lifestyles of independence and freedom.
Here’s an interesting stat… 83% of marketers surveyed said that they’d increase their reliance on video as a strategy if there were no obstacles like time, resources, and budget. (Buffer)
This is exactly what this two-day online training is going to do for you.
It’ll remove obstacles to video making and it’ll shorten the time it takes. And you’ll learn how to produce quality video marketing on an extremely low- budget.
email email@example.com to find out more
Attend this 2 day hands-on workshop, and you’ll have access to everything you need to begin using high conversion sales videos for increasing the rate of your revenue growth.
How to drive down marketing costs and set things up so it becomes quick and easy to produce high quality marketing.
You’ll learn how to communicate your true value to an increasing number of new customers.
You’ll get an easy to use high grossing revenue template so that you know exactly what to do at every step. Plus 2 other easy to use high revenue templates.
You’ll learn to use a small bit of technology to give you a maximum amount of exposure and leverage.
YES! I’ve colour coded my high grossing template so that it’s easy to follow...
And I’ll show you a colour coded example of a sales page where I’m using this template and point out each of the seven steps in the template... Once you’re practiced with my revenue generating templates, you can easily use them over and over to shape different messages for different audiences.
It’s not my high revenue colour coded template... but even if you don't attend the 2 day training… you can use this format to script videos and quickly get them out to work for you!
Follow these five steps and you’ll be producing sales videos in no time!
The importance of having videos on your website cannot be overstated.
Here’s what they offer…
A recent study by MarTech, found that high conversion videos offer a 53 times increase in your chances of being found in Google first page searches.
Two-thirds of viewers watch 75% of high conversion videos… (vidyard) Videos have higher retention of viewers than text-based pages and search algorithms love them. More video = more visitors.
Videos boost email open rates by 20% and more. Using the word video in your subject line increases click through rates by 65% and lowers unsubscribe rates by 26%. (Brainshark)
As many as 75% of business entrepreneurs observe that by establishing emotional connections and treating viewers more as a friend than a potential customer, video conversion rates outperform any other form of marketing content. (vidyard)
Prospects are always on the lookout for products and solutions that are right for them. They also want fair prices and lowest risk. According to kunocreative, answer those questions upfront in video and you place yourself ahead of your competition.
What prospects are looking for will depend on the service or products you offer. And if you truly understand who your ideal client is… videos make it easy to give them what they’re looking for.
It could be something as simple as answering two or three important questions. Or quickly explaining how you help people get the outcomes they want.
Video doesn’t have to be challenging to produce. And high conversion video doesn’t mean high cost!
Research indicates that in 2020 and beyond, 80% of all internet content will be some form of video. (Cisco Visual Networking Index: Forecast and Trends, 2017–2022 White Paper)
You’ll really love the hands-on nature of this workshop. And even better… you’ll love the new revenue streams you’ll develop.
You’ll need to bring your laptops and Internet access when you join us in the room!
email firstname.lastname@example.org to find out more
You’ll have access to everything you need to begin using high conversion marketing videos for more predictable revenue streams.
Make video your most effective digital marketing strategy for 2020.
On purchase you will be emailed all the details you need to join us on the Zoom calls!
Having built four multi-million dollar businesses for himself, Paul Counsel is now focused on passing his skills and support onto emerging entrepreneurs, consultants and business owners determined to achieve greater levels of success for themselves.
Paul is an author, mentor and business leader. He is also one of LinkedIn's top 3% business mentors. Paul’s knowledge of business building and high conversion marking insights are second to none, when it comes to making your business work for you.
With over 25 years experience in high level leadership and management and 11 years as a coach/mentor, Carmel's passion for people and business has come together to develop programs and events in high-conversion marketing, copywriting and communication. Her focus is to not only share vauable business building information but assist you in taking epic, profitable, ACTION on it too!
I proudly host Paul Counsel on this training to share his epic video knowledge with you!
You are fully protected by my 100% Satisfaction-Guarantee.
The Communication Queen